Jonathan P. Lamb
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Why Blog?

7/11/2018

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The blog is a dying medium. It peaked several years back and is now in something like decline. Except for a few exceptional cases, it's difficult to reach readers with a blog. At least, this is what I intuit from the present media ecosystem. I recall a moment, sometime around 2010, when I realized I could spend my entire day, every day, reading the blogs of people I knew personally. (It calls to mind similar moments in the past, noted by scholars like Roger Chartier and Andrew Piper, when a surfeit of books made reading everything feel as impossible as it actually was.)

So, why blog? I have a few reasons.
  1. I can't do Twitter. For various reasons, including the way the platform seems designed to make one's life seem insufficient (it's the HGTV of the internet), I stepped away from Twitter a few years ago. I have only regretted it when I missed out on interesting conversations on so-called Academic Twitter.
  2. I am not on Facebook, and I never have been.
  3. I want to share stuff! In my research and teaching, I regularly encounter things that I think other people will like, or at least find interesting. In the past, Twitter provided an outlet for this stuff, but see #1.
So, a blog it is. I'll try to keep it short.
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